5 Tweet Tuesday - December 9, 2025

šŸ’Ž  5 Tweet Tuesday šŸ’Ž 

My favorite 5 tweets of the week. Let’s dive in:

#1 šŸ’Ž 

My favorite ā€œreputationā€ insight is from the brilliant George Mack: 

ā€œPeople only remember your weirdā€

Our brains just forget anything that’s normal. There’s no reason to remember or pay attention to it. 

A successful tech guy who focuses on health after selling his company. He works out, gets blood tests quarterly, and eats healthy food === forgettable.

A successful tech guy who spends $2M a year on his body, takes blood from his teenage son, and only eats green sludge everyday === Bryan Johnson, millions of eyeballs, and a Netflix documentary.

To build a reputation you must do something weird (unexpected, not normal) for another person in your position.

#2 šŸ’Ž 

Wow. I had no idea there are private companies that do airport TSA security.

So I did some quick digging... the company that does it at my airport (San Francisco, SFO) has received ~$440M+ to handle screening over the past 4 years.

$100m a year from just 1 airport.

What a great business.

#3 šŸ’Ž 

I’m a simple man…

Naval tweets. I put it into 5 Tweet Tuesday.

#4 šŸ’Ž 

A good reminder. Being consistent isn’t about being great everyday. It’s about showing up everyday.

Quick story: This year, I decided I’d learn to play the piano from scratch. I have no musical talent. Can’t sing. Can’t dance. But thought it’d be fun to try.

At first, I tried doing intense 1-2 hour practice sessions everyday. But, of course, life happens. 4 businesses, 3 kids, and a very cute dog.

So I made a rule: no matter what, I would play for at least 10 mins a day. Because even on my worst days, I always have 10 minutes.

I was shocked that even just touching the keys for 10 minutes would make me a better player the next day.

#5 šŸ’Ž 

šŸ˜‚

#6 šŸ’Ž Brought To You By Mercury

It’s easy to feel like the sky is falling (especially if you’re just going off headlines)

Mercury actually surveyed 1,500 founders to get a better picture of what’s going on in the startup scene.

Turns out: 

  • 79% of AI adopters are hiring more (not less)

  • 79% of early-stage businesses are increasing spend

  • 87% of founders feel more confident about their business’s financial future vs. 2024

It’s a quick read, but a good signal check if you’re building right now.

What’d you think of today’s edition? Hit ā€˜reply’ to this email and lemme hear it!