5 Tweet Tuesday - December 27th

The Most Profitable Food Brands in the US

December 27, 2022

Welcome back to 5 Tweet Tuesday.

I spend all week scrolling Twitter, so you don't have to... and here are my favorite 5 tweets of the week šŸ’Ž

#1šŸ’Ž

Iā€™ll finish the story for you so you donā€™t need to click.

  • 6 months in, revenues are down, he opens the first envelope, it says ā€œBlame the previous CEOā€¦ā€

  • He does it. Everyone agrees. Stock price bounces back.

  • 6 months later..revenues down againā€¦

  • So he opens the 2nd envelope and it says ā€œBlame the environmentā€

  • Everybody agrees. Macro environment is bad. What are interest rates again?

  • 6 months later, still no revenue growth. He opens the 3rd envelope, it says ā€œprepare 3 envelopesā€

#2 šŸ’Ž

It gets more interesting when you rank it by revenue/store (s/o Michael Martocci for calculating these):

  1. Chick-Fil-A: $5.8m/store

  2. Chipotle: $2.5m/store

  3. Wendys: $1.65m/store

  4. Taco Bell: $1.6m/store

  5. McDonalds: $1.15m/store

#3 šŸ’Ž

Some of my favorites:

  • GLP-1 Injections (weight loss drug)

  • AI-Assisted everything

  • Facial recognition to identify strangers

  • Recording everything youā€™ve seen, said, or heard.

  • Cloning pets

  • more customized/personalized physical products (skincare/beauty/food/nutrition.

#4 šŸ’Ž

Every. Damn. Time.

#5 šŸ’Ž

šŸ¤£šŸ¤£